Case Study: NASABA


NASABA: National South Asian Bar Association

Services Rendered:

The North American South Asian Bar Association retained Ethnik PR for its experience in the South Asian-American media space. Since October 2004 Ethnik PR has served as the PR and marketing agency of record for the organization, enabling NASABA to become the fastest growing national legal association, with over 5,000 members.

Key Note Speaker: Neal Katyal - Professor, Georgetown University Law Center


- Explosive membership growth from 12 to 23 chapters nationwide

- Increase in sponsors and attendance at national convention

- Over 100 media placements in national, legal, and South Asian publications

In 2006, Ethnik PR will take over all marketing and PR work for NASABA, an increased role.

Client Testimonials:

“Thanks to Ethnik PR, NASABA has established itself as the ‘go-to’ organization for South Asian lawyers in North America. Ethnik PR thinks outside the box, responds to calls and e-mails 24/7, and puts the client’s needs first.”

Paul Grewal
NASABA President

Media Placements In:

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